AI for Design & Video

By the end of this lesson you will be able to fold AI into your design and video flow without losing your eye. Core ideas: use AI for the 80% (ideation, variations, first drafts, asset cleanup) and keep human judgment for the final 20%; treat prompts as art direction, describe subject, composition, lighting, mood, and references; and build a consistent system (templates, styles, reusable components) so volume never breaks your brand. Worked example: generate three moodboard directions for a campaign, pick one, produce on-brand variations, and hand the chosen frames to your editor. Practice task: take one upcoming asset, write an art-direction prompt for it, generate three options, and ship the best.